A New Era, a New Class: BMW Group steps up technology offensive with comprehensive realignment – uncompromisingly electric, digital and circular

The BMW Group has entered 2021 with ambitious targets for growth and profitability and will be putting the first forerunners of its far-reaching technology offensive on the roads in the coming months. At the same time, it has set the course for a comprehensive realignment. From the middle of the decade, a new generation of models will take premium mobility to a new level from a technological perspective. Read More