On the occasion of the IAA motor show, the BMW Group sends out a powerful visual statement about sustainability, the circular economy and electromobility. A light show projects trailblazing messages onto the BMW headquarters – the Four-Cylinder.

+++ The BMW Group takes the opportunity of the IAA Mobility 2021 in its home city of Munich to convey visionary messages about sustainability and the circular economy +++Light show as part of a programme of public events in the Bavarian capital +++ Symbol of dialogue with society – both locally in Munich and digitally around the world +++ Read More